With more than 5,000 exhibitors from 72 countries and around 80,000 visitors, MEDICA is one of the most important B2B trade fairs for the healthcare sector worldwide. The trade fair covers a broad spectrum – ranging from medical imaging and lab technology, diagnostics and healthcare IT to mobile healthcare solutions, orthopaedic technology and medical materials. The accompanying framework programme with fora, conferences and special exhibitions provided numerous opportunities for dialogue with representatives from academia, business and government. Furthermore, MEDICA is regarded as the central international event for the presentation of AI-based applications and technological innovation in the healthcare sector.
Great interest from German companies
Numerous business representatives from Germany took advantage of the four days of the trade fair to inform themselves about the wide variety of possibilities for cooperation in the context of the Partnering in Business with Germany programme. Special attention was given to the delegations from Chile, India and Vietnam, which attended the trade fair.
The partner countries with a focus on the healthcare sector also include Azerbaijan, Kyrgyzstan, South Africa, Uzbekistan, Ukraine and Ethiopia. Every year, around 60 skilled workers and business executives from these countries participate in the programme’s healthcare groups.