It’s clear that there is great international interest in the Partnering in Business with Germany programme. The programme’s booth was well-visited, and many representatives from companies around the world stopped by to get information about doing business in Germany. Intensive business discussions with attendees enabled possibilities for cooperation to be identified and first contacts for potential business ventures to be made. “These direct, face-to-face discussions are a core part of the Partnering in Business with Germany programme. The smarter E Europe offers an excellent venue for making this happen,” confirmed Markus Weichert of the Federal Ministry for Economic Affairs and Energy.
A key topic for German companies was how they can best make targeted contacts with international companies in partnering countries. To facilitate this, the programme offers a registration portal that enables targeted networking and meeting scheduling for business-to-business (B2B) talks. The conference also offered companies the chance to meet directly with representatives from Vietnamese and Egyptian companies attending the conference as part of their participation in the programme.
