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Search for the latest information on the partner countries, examples of successful cooperation projects and visits to German companies.
Strong impetus for German-Turkish cooperation
The first session of the German-Turkish Partnering in Business with Germany steering committee, which took place in Berlin on 29 April 2026, sends out a clear signal for the further development of economic cooperation between German and Turkish SMEs.
Hannover Messe 2026: international cooperation as key to success for German SMEs
The Hannover Messe 2026 trade fair, which attracted around 110,000 visitors, impressively showed the extent to which industrial transformation is characterised by international cooperation. It is becoming more and more obvious for German SMEs that economic success increasingly depends on access to new markets and innovative partners.
Internationalisation from a single source: services for German SMEs
The Future Day for SMEs, organised by the BVMW (German Confederation of Small and Medium Sized Enterprises), the largest network of SMEs in Germany, serves as a unique forum for exchange between business and policymakers. More than 6,000 exhibitors took part in the event, focusing in particular on services and innovative solutions for German SMEs. Partnering in Business with Germany was showcased at a joint stand together with other foreign trade and investment promotion instruments of the Federal Ministry for Economic Affairs and Energy.
Economic relations between Germany and Vietnam continue to grow, defying a global trend
Six years after the EU-Vietnam Free Trade Agreement (EVFTA) entered into force, economic ties between Germany and Vietnam continue to expand despite Germany’s economic stagnation and a challenging global environment. Partnering in Business with Germany’s network meeting held on 12 March 2026 in HoChiMinh City offered an opportunity to take stock of the progress made thus far and to look ahead.
New partner countries boost diversification and resilience in Germany’s trade and investment
The Partnering in Business with Germany programme has provided a strategic impetus in recent months: Türkiye, Brazil, Colombia, Kenya and Indonesia have been added as five new partner countries. The aim is to facilitate access for German small and medium-sized enterprises (SMEs) to high-growth markets and to further advance the international diversification of trade and supply relationships. Malaysia is expected to complement the partner network in due course.
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Partnering in Business with Germany at Drinctec 2025
The Federal Ministry for Economic Affairs and Energy presented its Partnering in Business with Germany Programme at Drinctec in Munich from 15 to 19 September 2025. Visitors were able to obtain first-hand information about the programme at the exhibition stand.
Under a new name at the Foreign Trade Days
During the Foreign Trade Days, which took place from 11-13 October at the Federal Ministry for Economic Affairs and Climate Protection (BMWK) and to which numerous German entrepreneurs were invited, the Manager Training Programme was presented for the first time under a new name: Partnering in Business with Germany.
Smart Farming and Sustainable Food Processing
Vietnamese executives learned about climate and environmentally friendly cultivation and processing methods from Germany during visits to German companies as part of the Manager Training Programme – and made promising business contacts in the process.
Innovation through Tradition
Shasenem Garlyyeva is a businesswoman through and through. With her two firms, she promotes business relations between Turkmenistan and Germany and contributes to bringing the cultures of the two countries closer together. She brings handmade home textiles made of camel hair into German living rooms. And in her own bakery, she will soon be delighting her fellow citizens with genuine German “Baumkuchen” layer cakes.
Wine and friends make a great blend
Ezanne and Lesego got to know each other during the Virtual Manager Training Programme in 2020. Then they met each other in real life and became friends. At one of their get-togethers, they hit on the idea of creating their own wine range. And that was the beginning of “Khai Wines”. Khai means “rise up”, and the brand represents the passion the two entrepreneurs have for their home country South Africa.
“Buna enteta” – Let’s Have a Coffee!
Coffee is Ethiopia’s national beverage. Sara Yirga also loves the brew made from roasted beans. Her company produces fair trade coffee and supports smallholder farmers. Since completing the Manager Training Programme, she has also been exporting her special beans abroad. The passionate entrepreneur is also involved in advanced training for coffee experts.
Setting an Example for Vocational Training
Ramy Soudan is the managing director of Riyada. In an interview, he talks about modernising his company after completing the Manager Training Programme. He has recently started in-house training for dairy technologists and is driving the development of the profession which is still new in Egypt. His training programme is modelled on Germany’s vocational training system.
Georgian Lemonade for the German Market
Export Manager Malkhaz Chakaberia wanted to find out how popular his lemonade “made in Georgia” was in Germany. The sobering result: the soft drink is too sweet for German taste buds. The enlightening result: he can sell it nevertheless because he has found a niche market for it.
Coffee, Culture and a Skills Upgrade
The first 21 participants from new MP partner country Ethiopia arrived in Germany in November 2019. During the introductory workshop in Addis Ababa, the group had expressed great interest in expanding their intercultural skills and showed enthusiasm for modern technology. It also quickly became clear that the Ethiopian and German cultures are linked by one thing in particular: coffee
